Posts Tagged ‘ branding ’

Stop All This “Personal Branding” Nonsense – It is Too Complicated

Feb 26th, 2010 | By Bill

It is hard to be in a job search today and not run across two, overused and misunderstood terms, one is “networking” and the other is “branding,” usually “Personal Brand.” How did these words become the “buzz words” the “must do” the “most important,” words so critical that if you don’t do them, you are
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Top 5 Business Card Blunders

Oct 27th, 2007 | By Bill

Nothing is more important to making a good first branding impression than your business card. In addition to the information included, a card's look and feel also sends a strong message about your business. That's why I'm perplexed by the many poorly designed business cards I see these days. Just because you can log on
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