Although I confess to missing some of the episodes of “The Apprentice” I did enjoy watching the young contestants battle it out to secure a much coveted and prestigious job in one of Sir Alan Sugar’s companies. They all had tremendous energy and self belief and a determination to win.

Although this process of tasks is unlikely to happen to most people seeking new employment, it was an interesting study in human nature and led me to think about how ordinary people might prepare for an interview.

First impressions are extremely important, so dressing correctly could make all the difference. If you feel that you look good, you will exude confidence and self belief, even if you are shaking like a leaf inside.

My first bit of advice is to research the company you want to join. If possible visit their offices and take a look at what everybody else is wearing. Some businesses expect very formal dress; particularly law or accountancy firms but companies in the creative sector such as graphic designers may take a more informal approach to dressing. If possible try and dress to the same level of formality at your interview. If however you are uncertain, I would suggest you err on the more formal side. It is better to be slightly over dressed than too casually.

It is important to wear colors that suit you but try and be as neutral as possible. You want to be remembered for what you say, not for your “loud” dress or “crazy frog” tie. Attention to detail is vital. Make sure that buttons aren’t missing from shirts or loose bits of cotton hanging from hemlines. Hair should be clean and tidy and men should be clean shaven or need facial hair. Women should wear subtle make-up and avoid skirts above the knee or exposed cleavage. Tights or stockings should be worn with skirts and men with long hair should tie it back in a neat ponytail.

If you look as though you have made no effort with your appearance, an assumption will be made that you will make little effort in the work place. Whether or not this is true is irrelevant. How you are perceived by others can be the difference between getting the job or not.

Joanna Steele-Perkins is a senior image consultant with Colour Me Beautiful and can help men and women of all ages dress for success.

Based in Taunton, Somerset, she is a regular contributor to magazines and newspapers. She offers advice on all aspects of personal image and her services include style consultations, colour analysis, make-up lessons and bridal advice.

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