We’ve said it a million times. Social marketing/networking is such a powerful tool when it comes to finding a job. This week alone we have heard three different success stories about Twitter landing someone a job. These amazing stories come in a time when people can’t even get jobs by following the protocol. This truly shows that times are changing. People want to connect with somebody, including employers, and employers want to know who they are hiring, not just a list of qualities.

Twitter is interactive software that is designed to keep a network of people up-to-date on what each other are doing. You are given a short amount of space to briefly write an update on your “status”…somewhat similar to Facebook. However, rather than just sending updates to all of your friends, who may have nothing in common with each other, you can target individuals with similar mindsets and/or goals. Can you see the benefit? Massive online communities being formed, as we speak, based on mutual interests.

This is where it gets interesting. If you are in the market for a job, you can create a Twitter profile for yourself, and being posting “tweets”, or updates, to strategic contacts in the line of work you are interested in. Writing a simple tweet such as, “Looking for an entry level SEO job. Is anyone hiring?”, can stimulate a series of responses, especially when you’ve already “followed” (added someone as a friend) multiple people in the SEO field or with SEO interests. What’s the catch? The catch is…in order to be effective, you must follow a set of rules.

Your profile should reflect your personality (remember, you’re not just a number), but it should also remain professional. Racy or controversial pictures should not be posted as your Twitter background or profile picture. You should also “tweet” about quality content. No one wants to know if you had a Tuna Fish Sandwich for lunch, but they will want to know about the interesting article you found on “Twitter Tactics”. Put a link up to a professional personal profile, such as LinkedIn or Naymz. But beware…you should never spam your followers. If you put up “sales” links to your business opportunities or links to your accomplishments every 5 seconds, while having only 5 followers and 6,000 people you are following, your “tweets” will be ignored or considered link spamming. Not a good trait! Your ratio of “followers” to “following” should be roughly the same.

Employers are seeking “out-of-the-box” methods to hire employees. The standard job market and job roles no longer apply. The crashing economy is proof of this. Take advantage of the changes, and empower yourself to control your life and your job. People are interested in people, not numbers. For the first time, in a long time, you have the ability to show how you can contribute to a company as a person, not a resume.

To get the real tips, strategies, and time saving lessons on how to land your dream job, or for more free advice, visit: http://www.carvechi.com

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